Funnel drop-off

Funnel Drop-off Calculator

Your numbers

Update any field and results recalculate instantly.

Visitors

Leads

Opportunities

Customers

Step conversion = Stage ÷ Previous stage

Track how many people make it from one stage to the next, so you can see exactly where the funnel leaks.

Overall conversion

0.9%

180 of 20,000 made it all the way through, a 0.9% end-to-end conversion.

Visitors → Leads20.0% (−80.0%)

Leads → Opportunities22.5% (−77.5%)

Opportunities → Customers20.0% (−80.0%)